Specialty Coffee expert Jeroen has a small company that makes big impact on the industry. We helped him sharing his vision with his community and selling his coffee to keep improving the fast pace industry.
We created the – SLOW DOWN COFFEE – campaign. No more rush, experience the taste of specialty coffee with the Japanese philosophy of Ikigai principles. We redesigned the webshop, created an ebook, email funnel, packaging label and set of icons for the different coffee blends to make an extinction between regular coffee and specialty coffee expert in a coffee jungle world.